Will public-service media be able to turn their most valuable asset – trustworthy reporting – into bargaining power against AI companies? At "Festival 3i" in Rio de Janeiro, Associação de Jornalismo Digital - Ajor and DW Akademie held a workshop on that question. To achieve negotiating power, six experts (Juliana Dal Piva, Natalia Viana, Matt Prewitt, Elizabeth Otálvaro Vélez, Ester Borges and Pedro C.) from Latin America and the US, among other things, recommended: - collaborating more and building alliances - owning infrastructure - deepening audience relationships - reporting on Big Tech lobbying Read more in this piece by Luiza Cilente and Cletus Gregor Barié: https://lnkd.in/ecp-VFWF Which of these do you think will matter most over the next five years?
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Deepening audience relationship to keep that trust strengthened over the years. Human connection will trump ai always.