Arc XP

Publishers have spent years asking how to compete with creators. A better question may be: How can they partner with them? At Connect London 2026, Sara Kehaulani Goo, president of The Washington Post Creators, shared how a new partnership model is helping independent creators scale their businesses while leveraging the strengths publishers have spent decades building, including editorial oversight and legal review, sponsorship sales, and trusted advertiser relationships. As the creator economy continues to reshape media, publishers have an opportunity to create value in a new way. Read the full article, published by International News Media Association (INMA), to explore what this model could mean for the future of publisher-creator partnerships: https://lnkd.in/euYimVHS

🚨 Last chance to register for tomorrow's webinar! 🚨 AI is changing how audiences discover information. The question is: will those conversations happen on someone else's platform, or within experiences you own? Join Joey Marburger and Jenae Cerovac for a live discussion on how publishers can own the answer experience in the AI era. You'll learn: 🔹 Why journalism needs more than a general-purpose AI model 🔹 Why "no answer" can be the right answer 🔹 What reader questions reveal that page views never could Register now: https://lnkd.in/gH84ZfNt

"Sixteen months ago, people would have balked at it... 'We don't trust this. We don't want it to hallucinate and give inaccurate answers.'" That hesitation hasn't disappeared. In fact, it's the reason Ask The News was built with a simple philosophy: don't hallucinate. Responses are generated exclusively from a publisher's own reporting, with every answer tied back to source articles. In an interview with Mark Keierleber of Straight Arrow News, Joey Marburger, VP of Content Intelligence at Arc XP, discusses how publishers are approaching AI differently by prioritizing accuracy, transparency, and direct relationships with readers. It's a thoughtful conversation about trust, reader behavior, and why sometimes the best AI response is: "I don't have an answer for that." Read the interview: https://lnkd.in/e5M5MDbX

Readers are asking questions. The only question is where they'll get the answers. With Ask The News, publishers don't need a new editorial workflow to meet that shift. Here's how it works: 1. Capture reader intent. Every article becomes an opportunity to understand what your audience is actually trying to learn. 2. Answer with journalism. Deliver trusted, cited answers grounded in your own reporting, not the open web. 3. Turn intent into value. Gain new audience insights while creating opportunities for engagement, subscriptions, and monetization. That's Ask The News: a publisher-owned AI answer experience that works with any CMS. Learn more: https://hubs.la/Q04rJGTM0

You're invited!! AI is becoming a new starting point for how audiences discover information. The question for publishers is whether those conversations happen on someone else's platform or within experiences they own. Join us on August 6 for a live discussion with Joey Marburger and Jenae Cerovac on what this shift means for journalism, audience engagement, and the future of publisher-owned AI experiences. We'll discuss: 🔹 Why journalism needs more than a general-purpose AI model 🔹 Why "no answer" can be the right answer 🔹 What reader questions reveal that pageviews never could Register here: https://lnkd.in/gH84ZfNt

"People follow people. Of course, they follow the brand, but in the end, they follow the people." - Naomi Owusu That idea came up again and again throughout our discussion on live coverage. The publishers creating lasting audience relationships aren't just publishing updates. They're building experiences that reflect their unique voice, earn trust through transparency, and give readers a reason to return long after the event is over. In this on-demand webinar, leaders from Arc XP, Tickaroo, and The Baltimore Banner share practical strategies for: ➡️ Creating live experiences readers return to ➡️ Building trust through authenticity and transparency ➡️ Coordinating editorial, product, and audience teams before major events ➡️ Extending engagement well beyond the initial traffic spike Whether you're covering elections, breaking news, sports, or severe weather, this conversation is full of practical ideas you can apply to your own newsroom. 🎥 Watch the recording: https://hubs.la/Q04rdw7t0

Modern news organizations need workflows that are built for digital, not adapted from print. Since partnering with Arc XP in 2017, Le Parisien, one of France's leading daily newspapers, has modernized its editorial workflows, shifting from print-centric processes to a content-first operation that connects editorial, product, and technology teams. Hear from Anne-Violette Revel de Lambert on how close collaboration with the Arc XP team has helped the organization improve productivity, build deeper audience understanding, and support innovation across the business.

You're invited to a live session we've been looking forward to: Your Readers Are Asking. Are You Answering? Join Arc XP's Joey Marburger, VP of Content Intelligence, and Jenae Cerovac, Senior Product Manager, for a candid conversation about what the AI era really means for the reader experience and how publishers can take it back. We'll explore: 🔹 Why journalism needs more than a general-purpose AI model 🔹 Why "no answer" can be the right answer 🔹 Why reader questions reveal what pageviews never could You'll also get a live demo of Ask the News, followed by an open Q&A with the team. 📅 Wednesday, August 6 🕘 9:00 AM PT | 12:00 PM ET Reserve your spot: https://lnkd.in/gH84ZfNt

We were proud to sponsor Cox Media Group's #OwnYourFuture Leadership Summit today! It was a great opportunity to celebrate 7 years of trusted partnership, while highlighting the path ahead for innovation and growth. Throughout the day, we shared a preview of our recently announced Ask The News solution, along with the latest advancements in Arc Intelligence and our recommendation engine. The conversations and excitement throughout the event left our team energized, and we can't wait to connect with the CMG team again very soon! Icing on the cake: A tremendous keynote from Ernie Johnson, who shared powerful life lessons and perspectives on leadership, resilience, and purpose that will stay with us for a long time. Thank you to CMG for a wonderful event, and to Jack Rooney, Jim Borg, and Mary Ellen Marcilliat-Falkner, SPHR, for the warm welcome and opportunity to connect. We're proud of our partnership and look forward to what's ahead together.