Journey into the world of Gucci in lifelike detail with the Visions Pro App. View the House's latest collections and iconic styles, brought to life with animation. From the contemporary runway to Gucci's heritage legacy, the experience is enhanced with 3D items, interactive moments, and special effects that are exclusively available on the app.
Additional features will be released soon so stay tuned.
Warning:
This experience contains flashing lights that may potentially trigger seizures for people with photosensitive epilepsy. Viewer discretion is advised.
更多 Minor improvements
2.7.3 6月8日
A monumental, museum-like space, surrounded by marble statuary became the setting for Gucci Primavera, Demna's first fashion show for the House.
2.7.2 3月26日
A monumental, museum-like space, surrounded by marble statuary became the setting for Gucci Primavera, Demna's first fashion show for the House.
2.7.1 3月8日
A monumental, museum-like space, surrounded by marble statuary became the setting for Gucci Primavera, Demna's first fashion show for the House.
2.7.0 3月6日
Small improvements
2.6.2 2月5日
- Minor improvements
2.5.1 2025/11/27
Gucci Icons section
2.4.0 2025/07/11
- Minor improvements
2.3.0 2025/05/23
- Minor improvements
2.2.1 2025/03/12
Fall Winter 2025 Fashion Show experience including Runway Spatial Photos, Fashion Show video and Backstage Beauty Experience with a step-by-step guide to achieve the makeup looks crafted by Dame Pat McGrath.
2.2.0 2025/03/06
- Minor improvements
2.1.4 2025/02/10
- Minor improvements
2.1.3 2025/02/04
A fresh update to the Gucci App on Apple Vision Pro takes the Gucci Gift campaign to the next level. Users can now dive deeper into the campaign’s world with an interactive experience, where they can explore videos and visuals, and discover the carefully curated product selection, all while virtually stepping into the festive settings of each chapter.
The journey begins as the iconic red elevator doors of The Savoy Hotel open, transporting viewers into the distinctive worlds of each chapter. From the storied grandeur of The Savoy, to serene mountain landscapes, to the warmth of family gatherings, and the magical nights in Florence, each chapter offers an immersive experience that seamlessly blends imagery with product discovery. This innovative activation redefines connection, aligning with the campaign’s theme of meaningful bonds and shared moments.
2.1.2 2024/12/18
A fresh update to the Gucci App on Apple Vision Pro takes the Gucci Gift campaign to the next level. Users can now dive deeper into the campaign’s world with an interactive experience, where they can explore videos and visuals, and discover the carefully curated product selection, all while virtually stepping into the festive settings of each chapter.
The journey begins as the iconic red elevator doors of The Savoy Hotel open, transporting viewers into the distinctive worlds of each chapter. From the storied grandeur of The Savoy, to serene mountain landscapes, to the warmth of family gatherings, and the magical nights in Florence, each chapter offers an immersive experience that seamlessly blends imagery with product discovery. This innovative activation redefines connection, aligning with the campaign’s theme of meaningful bonds and shared moments.
2.1.1 2024/12/06
- Compatibility with VisionOS 2.0
2.0.3 2024/10/04
- Compatibility upgrade for VisionOS 2.0
2.0.2 2024/09/19
- Introduction of multiple chapters dedicated to Gucci Icons
- Introduction of new 3D environments showing the house of the Gucci Archive
- Introduction of new interactive gestures and steps to follow to succeed in the experience
- Seamless transition between mixed and virtual reality
2.0.1 2024/08/07
Subtitles are now available in English, Simplified Chinese, Traditional Chinese, French, Italian, Korean and Spanish
1.0.3 2024/05/10
Minor improvements
更多 版本 2.7.3 6月8日
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